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CD Projekt RED Unveils New Logos for the Studio and The Witcher 3

Category: Gaming
Posted: May 14, 2014 12:19PM
Author: ClayMeow


Polish developer CD Projekt RED has unveiled a brand new logo for the studio, along with a new logo for its upcoming title, The Witcher 3: The Wild Hunt. The studio is referring to its new logo as the "REDbird logo" and is representative of the "energy and passion for game-making the studio is known for." CD Projekt RED's Head of Studio, Adam Badowski, had the following to say about the new logo:

We are rebels and rebels are free. Just like birds. The Northern Cardinal is what we see ourselves in the industry: intrepid, bold and confident; flying high and aiming even higher. The colour, cardinal RED, is something that connects it with another bird, a mythological creature close to our cultural roots and heritage–the Raróg, a small firebird believed to bring luck to people. RED stands for energy, the inner fire that drives us; it represents something very close to everyone here in the studio–the creativity and passion we harness from within ourselves to make the best RPGs in the world.

In addition to the new studio logo, CD Projekt RED has decided to change up the logo for The Witcher 3 as well. The new logo puts the titular Wild Hunt in its center and "casts the spotlight on the mask of one of its ominous leaders-general Eredin." I've included both the old and new logos below for comparison – the old ones first, and then all the new ones (black and white versions).

Source: Press Release




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