Amazon and HBO Strike Major Deal
Amazon has announced that it has struck an important deal with HBO, bringing an assortment of content to customers of the Amazon Prime service. Some shows that will be featured on Amazon Prime include Boardwalk Empire, Deadwood, Six Feet Under, and True Blood, just to name a few. The catch to this deal, however, is that Amazon will be delayed in delivering HBO content to Prime members by three full years. This means that current seasons of shows, such as Girls, The Newsroom, and Veep, will be unavailable to Amazon Prime users for three years from their respective premiere dates. Viewers who wish to watch the latest content will still need to subscribe to cable television and HBO. HBO did reveal that it will still continue its normal broadcasting of content through its HBO GO streaming service, despite the deal that has occurred between it and Amazon.
With the price increase that Amazon Prime recently experienced, along with the price increases that are set to hit Netflix customers soon, it should be interesting to see how consumers value various subscription options going forward as new content is added.