NVIDIA is announcing things left and right today, as it revealed the price of the GTX 780 Ti and price drops for the GTX 780 and 770. It also announced GeForce Experience 1.7 is now available, as well as the beta for ShadowPlay, and even news for the SHIELD. GeForce Experience 1.7 brings with it even more game and hardware-enhancing tools, so your new system can play the latest games at their best without having you spend a ton of time tweaking everything. There's also some optimal settings for 4K resolutions, if you have the proper hardware. It also adds in ShadowPlay, which is NVIDIA's free gameplay recording system to allow gamers to save their biggest moments. NVIDIA designed it to have a minimal impact on performance, as it's a hardware encoder that saves files in H.264 format to help save on space.
Footage can be recorded in Shadow mode, which constantly records your gameplay at 1920x1080 in up to 20 minute sections (10 minute for Windows 7) and stores it in a temporary file, or Manual mode so you can determine when to record. You can set the mode in GeForce Experience and the hotkeys to enable recording so you don't have to worry about an inadvertent button press starting it up when you don't want to. You can then share your footage locally or eventually on Twitch.tv once that update is available. To use ShadowPlay, just have a PC with a GTX 650 or better video card and GeForce Experience 1.7 installed.
As for NVIDIA SHIELD, well it's been updated to Android 4.3 and received a bunch of new features. PC Game Streaming has officially left beta and been renamed to GameStream. Streaming has been upgraded from 30fps to 60fps for the smoothest experience possible, and will work with a variety of new 5GHz wireless routers. NVIDIA has also tweaked things a bit to shorten the input lag on the SHIELD. Console Mode allows you to pair a Bluetooth controller and enjoy your games, movies, or Web browsing on your HDTV. Simply connect the SHIELD via an HDMI cable to experience everything at 1080p, although PC games via GameStream will be at 720p. For Android games, there's the SHIELD GamePad Mapper that lets you configure the controls in thousands of games to better suit your liking. You can also use NVIDIA's pre-configured controls in more than 100 Android games.
You can check out all this information and more in ClayMeow's coverage of the NVIDIA 'The Way It's Meant to Be Played' 2013 Event.