Earlier today, Ubisoft and NVIDIA announced a PC gaming alliance, and it isn't quite what you may be thinking of. This alliance is to provide PC gamers with the best experience possible for the biggest Ubisoft games, like Splinter Cell: Blacklist, Assassin's Creed IV: Black Flag, and Watch Dogs. NVIDIA's engineers have been working closely with Ubisoft's development studios in order to incorporate a bunch of new technologies for a heightened sense of realism and immersion in those games and hopefully others. Things like temporal anti-aliasing (TXAA), soft shadows, horizon-based ambient occlusion (HBAO+), and advanced DirectX 11 tessellation are some of the technologies and innovations being added. TXAA is a mix of shader-based AA and multisampling AA, and looks pretty phenomenal in the games that use it (along with GTX 600 and higher video cards).
Both Ubisoft and NVIDIA shared sentiments that PC gaming is stronger than ever, with Ubisoft's senior vice president of sales and marketing, Tony Key, saying:
The PC remains one of the world’s most popular gaming platforms, and we’re committed to offering PC players the best possible experience with our games. Combining NVIDIA’s visual computing expertise and the creativity of our development teams will give customers a stunning experience when choosing an Ubisoft game for the PC.
It's good to see the two companies joining up to ensure the PC versions of these games are looking as good as can be. Splinter Cell: Blacklist launched yesterday, so it's the first taste of what's in store for future Ubisoft games. There's no telling what this means for AMD and if it'll find a partner to make an alliance of its own, but we'll just have to see what happens. At any rate, there should be no more questions about the state of PC gaming and whether or not it is "dying."
Source: Press Release