Boxee Bought by Samsung for $30 MillionCategory: General News
Posted: July 4, 2013 12:55PM
Boxee may not be as big a name in the world of streaming media as Roku, but nevertheless things are looking up. Samsung has announced its acquired the company for a cool $30 million, with "key talent and assets" joining the technology giant. It's believed the acquisition will help Samsung's smart TV expansion, which effectively eliminates the need for a separate set-top box to stream content, like the Boxee Box. When Boxee first introduced its set-top box, it faced some opposition to the streaming TV idea, which led to Hulu support being pulled at one point. Since then it hasn't quite taken hold in the market like the aforementioned Roku or even Apple TV. Boxee had recently been looking for a buyer or more funding, and luckily Samsung decided to step into the picture. Hopefully it means good things are in store for both companies.