Last year, USB 3.0 broke into the consumer market, with many newer devices featuring two or more high-speed USB 3.0 ports. In 2014, however, a new standard of USB 3.0 will push the data transfer speed to a massive 10Gbps, double the current transfer speed. The new standard will also enable the USB interface to carry more current to connected devices, opening more and more possibilities to peripheral manufacturers. This comes alongside news that USB's main competitor, Thunderbolt, will also be upgraded from its current dual 10Gbps channels in the near future. The upcoming USB standard is not fully completed as of now, but should be finished by mid-2013, enabling it to be incorporated into products starting in late 2014.
The standard was announced by the USB 3.0 Promoter Group, comprised most notably of HP, Intel, Microsoft, and Texas Instruments. The new standard will maintain the current USB connectors, however will require an updated USB controller to take advantages of the new standard. Current SuperSpeed USB cables are also likely to be replaced, as they are not certified for speeds of 10Gbps. Despite the introduction of Thunderbolt ports into many new computers, USB remains the major standard for personal computing and it would appear it will continue that way for the foreseeable future.