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AMD Focuses on Gamers with 'AMD Gaming Evolved' But What is it Exactly?

Category: Gaming
Posted: July 23, 2010 06:35PM
Author: ajmatson


AMD has started a new campaign focused on PC gaming. AMD states on its information web page that "Gamers Come First" and that AMD is committed to those of us who value gaming on the PC platform. Surprisingly though the information is pretty vague, and it doesn't go into much detail about what this campaign really is about. Is it a new initiative on designing new gaming hardware? Is AMD starting an AMD Clan?

In the opening paragraph on the Gaming Evolved page it states: "AMD’s Gaming Evolved program represents our deep commitment to PC gamers, PC game developers, and the PC gaming industry to deliver innovative technologies, nurture open industry standards, and to help the gaming industry create the best possible gaming experience on the world’s best gaming platform—the PC."

The basics that I have been able to gather are that AMD is stepping up and becoming a firsthand partner to PC game developers. By offering developers tools and partnership support AMD is doing its part to strengthen PC gaming and help the continued growth of PC based games. AMD is also working with its partners to ensure that PC games run the best they can on new technologies such as DirectX 11. I recently shot off a message to one of AMD's marketing gurus for more information on AMD Gaming Evolved and will keep you updated as we find out more.



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Guest comment
jkjkhardcore on July 23, 2010 10:56PM
Wow! This is what makes capitalism so great :)
SenitaL on July 24, 2010 06:09AM
This is AMD's answer to nvidia's The way its meant to be played no doubt :) It's about time they got off their backsides and started supporting Game developers!
Guest comment
aberkae on July 24, 2010 09:44AM
AMD supports gamers, we bin supporting AMD (even when it was on life support back in 2008) so I'm glad AMD is doing well and finally suporting pc gamers (they know their is a great market here to take away from Nvida and Intel, room for growth that is) congrats on the 16 mill sales of dx 11 card. Advanced nano devices! I'm a pc 4 life!

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