With the introduction of the new Intel socket, known as the LGA 1156 socket, motherboard manufacturers will have to produce new products to support the next age technology. ASUS, one of the major motherboard manufacturers alongside GIGABYTE and others, is introducing two new gaming platform products into the market, known as the ROG Maximus III Formula and the ROG Maximus III Gene. The Formula edition includes ten SATA 3.0GB/s ports, compared to the seven on the Gene, along with a discrete SupremeFX X-Fi eight-channel sound card, while the Gene comes with onboard eight-channel sound. Both boards feature CrossFireX and SLI support; fourteen USB 2.0 ports, one PS/2, one S/PDIF port, a clear CMOS button, as well as a ROG connect on and off switch. The ROG Maximus III Formula includes three PCI Express 2.0 x16 slots, while the Gene version comes with two, due to the Gene being mATX instead of a full ATX board as the Formula is. Neither price nor availability is known yet, but these boards should serve the gaming community well when they finally get launched to the public for purchase.