New Microsoft Ad Targets Price of Apple ComputersCategory: Manufacturers
Posted: March 27, 2009 05:16AM
The advertising war between Microsoft and Apple continues. The newest campaign from Microsoft points out what everyone already knows, Macs cost more than PCs. In this particular commercial, a camera crew follows around Lauren, who is looking for a laptop to fit her needs. The first stop is the Apple Store where the only computer in her price range has a 13-inch screen; the only problem is that she wants a 17-inch screen. After a trip to another store, she settles on an HP that fits all of her requirements for only $700. This commercial should help Microsoft at a time when most people are trying to cut spending across the board.