Most people will agree that Microsoft has failed so far in the whole advertisement section. The "Gates & Seinfeld" ads left people scratching their heads wondering what exactly they were watching. The "I'm a PC" ads that were suppose to show the diversity of people using a Windows PC were rather dull and boring. And the "Mojave Experiment" ads showed people that probably shouldn't be using a computer to begin with.
Microsoft's new ad campaign called "The Rookies" is taking a different approach to the "I'm a PC" ads. They plan to kill you with cuteness. The fist video shows Kylie a cute four and a half year-old girl, demonstrating Windows Live Photo Gallery. Awww.