Retailer Best Buy will be giving out gift cards to customers who bought HD-DVD Players (or HD-DVD Attachments) from its stores prior to Feb. 23rd. Best Buy will identify customers who qualify through its Reward Zone program, though you should also be able to claim if you can provide proof of purchase. Each item will net customers a $50 gift card, which means they may end up dishing out somewhere in the region of $10 million. I suspect those unfortunate enough to have lined up behind the HD-DVD format will see it as a small compensation. Those wishing to get rid of their players all together should be able to do so at Best Buy's online trade-in centre from this Friday.