News: HP Drops DLP to Concentrate on LCD and Plasma

sdy284 - January 5, 2007 10:58AM in Monitors, OCC News

Despite the good price/performance ratio, HP's DLP televisions are on their way out in favor of LCD and plasma based sets. HP revealed its 2007 lineup of HDTV’s that will be on display at next week’s Consumer Electronics Show, and its roster of televisions no longer include DLPs. According to an earlier report on the topic, HP has invested heavily in DLP technology -- making the move away from DLP a rather strange one. Market forces, such as increased demand and lower costs for flat panels, may have had something to do with the decision to concentrate on LCD and plasma. When asked about its plans for new television products for this year Pat Kinley of HP Personal Systems Group explained, “During 2007, HP plans to concentrate engineering resources and marketing efforts towards the growth segments in the HDTV category, which include LCD and plasma TVs and home automation. As a result, we will sell through our existing 2006 inventory of MDTV [microdisplay TV] units and not introduce any new models next year.”